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Children's App Maker Agrees to Settle with NJ AG

MOBILE PRIVACY—U.S.

June 29, 2012

A Los Angeles-based mobile app maker has agreed to stop collecting and transmitting personal information gleaned from children who play a series of educational games on mobile devices, the Associated Press reports. New Jersey's attorney general filed a lawsuit against 24x7digital, LLC, because the company allegedly did not tell users that it was providing first and last names and mobile device unique identifiers to third parties. As part of the consent decree, the company also agreed to destroy previously collected data. Meanwhile, in a column for POLITICO, Future of Privacy Forum Co-Chairmen Jules Polonetsky, CIPP/US, and Christopher Wolf write that privacy in the mobile app landscape "will not be easy."
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