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Close up on COPPA

PRIVACY LAW—U.S.

June 3, 2010

At the Federal Trade Commission's (FTC) public roundtable yesterday, panelists offered differing views about which aspects of the Children's Online Privacy Protection Act (COPPA) are sufficient and which should be modified to better protect children. The FTC is considering updates to its COPPA rule to address new geolocational technologies and behavioral targeting, among other advancements. Panelists were divided on topics such as the efficacy of the law's "e-mail plus" standard as well as its "actual knowledge" standard, which some say isn't enough to verify a child's age.
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