European Data Protection Digest

Art. 29 WP Wants Reduced Terms for Street View

DATA RETENTION—EU

February 26, 2010

European data protection officials are urging Google to shorten the period of time it stores images for its Street View online mapping feature, Reuters reports. In a letter to Google Global Privacy Counsel Peter Fleischer, the Article 29 Working Party urges the company reduce the period of time it retains images taken for the application. Street View offers panoramic views of cities and towns and continues to be controversial in parts of Europe, where regulators are concerned about the privacy of those inadvertently captured in photos. Currently, the company retains images for a period of one year. "The Working Party believes that a maximum retention of six months for the unblurred copies of the images would strike the right balance between the protection of privacy and the ability to eliminate false positives," the letter states.
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