Noga Rosenthal, CIPP/US

General Counsel and VP, Compliance & Policy
Network Advertising Initiative (NAI)

As General Counsel and Vice President for Compliance and Policy for the NAI, Noga Rosenthal leads the NAI's compliance program. With an extensive background in online advertising, legal issues and emerging technologies, Noga helps to ensure members’ compliance with the NAI Code and policy requirements while also advising members on policy issues and best practices recommendations.  

Through tough enforcement, ongoing investigations, and annual member compliance reviews, Noga helps to ensure that NAI member companies deliver on the promise of self-regulation for online behavioral advertising.

Prior to joining the NAI, Noga Rosenthal was senior vice president and general counsel of 24/7 Media, Inc. and Media Innovation Group, LLC, WPP plc companies.

As general counsel of these companies, Noga worked to ensure that users' privacy was taken into consideration when developing and creating new products. She also provided online advertising privacy training to colleagues and clients and advised her colleagues on international data protection laws.

Noga represented her companies as a member of each of the Advisory Board of the Digital Advertising Alliance, the Legal Affairs Council and Public Policy Council of the Interactive Advertising Bureau, the International Association of Privacy Professionals Education Advisory Board and the NAI board of directors.

Prior to joining 24/7 Media, Noga served as assistant vice president at Sotheby's, Inc. and as a corporate associate at DLA Piper. Noga holds a Bachelor of Arts degree in English and Political Science from the Rutgers College and a J.D. from Fordham Law School. She is a member of the New York and New Jersey bars.