Jessica Rich is currently Director of the FTC’s Bureau of Consumer Protection. Prior to that, Ms. Rich served for 11 years as Assistant and then Associate Director in the FTC’s Division of Privacy and Identity Protection. In her various positions, she has overseen a variety of law enforcement and policy matters, including (1) development of FTC rules and regulations, including the COPPA, Gramm-Leach-Bliley Safeguards, FCRA Disposal, and Health Breach Notification Rules (2) enforcement against companies such as Microsoft, ChoicePoint, BJ’s Warehouse, TJX, and LexisNexis (3) the launch and development of various policy initiatives, including the FTC’s Behavioral Advertising Principles and Report (4) testimony and technical assistance to Congress regarding FTC activities and various legislative proposals, and (5) public workshops on new and emerging issues, including the FTC’s recent “Exploring Roundtable” series. Earlier in her career, Ms. Rich served as Legal Advisor to the Director of the FTC’s Bureau of Consumer Protection, and was an attorney in privacy practice. Ms. Rich is a graduate of New York University Law School and Harvard College.