Healthcare providers “seem to approach social media as one of the contents in Pandora’s box,” yet, “because of the potential good to be had from large data analysis, healthcare providers should get engaged through social media and think critically about its potential, while being mindful of potential privacy and legal risks,” writes Indiana University Health Chief Privacy Officer Valita Fredland, CIPP/US. In this installment of Privacy Perspectives, Fredland cites a number of studies and examples that bolster why healthcare providers “can no longer justify being slow adopters of new technology,” including social media.
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