Two Tracking Techs Emerge from Hackathon
ONLINE PRIVACY—U.S.November 13, 2013
Last week, online privacy service Ghostery hosted a hackathon to create new user-friendly technologies to enhance online privacy. AdAge reports on the event and the two highest-rated teams. One team created a browser plug-in to reveal the companies that are tracking users by placing photos of the companies’ top executives on screen. A second top vote-getter focused on measuring the amount of time trackers add to page loading time. The latter system works in tandem with Ghostery and allows users to opt out of tracking. For the next month, users in the Ghostery community have the option to vote for the best service, which will then present its technology at South by Southwest next year.