SMB Tips To Consider (September 13, 2012)
According to Ron Mycholuk, public relations manager at the Better Business Bureau-Canada, new SMB owners are trying to build their brand and their reputation. They're doing this through advertising, word-of-mouth referrals, accreditations, etc. So, it’s vital for these SMB owners to do everything within their power to ensure their customers have a positive experience, not only during the transaction but afterwards as well.
"If the SMBs' initial clients are happy with the work and the experience," says Mycholuk, "They’ll tell others and increase the new company's exposure. Protecting the clients' privacy is an essential tool in showing that a company is trustworthy."
Mycholuk offers tips to consider.
The Masses As Data Controllers: What They Don’t Know Could Hurt You (September 13, 2012)
Several weeks ago, boxes of confidential records that contained client names, Social Security numbers, dates of birth and invoices were discovered in a public recycling bin behind a supermarket in Spartanburg, SC. Peggy Garland-Coleman, a tax return consultant who closed her CPA firm three years ago, said she discarded the records after several days of shuffling papers to determine exposure risks.
Best Practices in Drafting Plain-Language and Layered Privacy Policies (September 13, 2012)
Watch out for data privacy: A primer on risks (September 1, 2012)
This article will focus on data privacy compliance. Any time a business collects, stores or shares information about consumers, data privacy questions must be asked and answered.