Greetings! (March 13, 2012)
This month's edition of Inside 1to1: PRIVACY
tells the story of how, about a decade ago, an Internet ad company's proposed acquisition of a data aggregation company propelled a privacy firestorm that brought copious attention to the space and launched the careers of some of today's most seasoned privacy professionals.
DoubleClick: The Privacy Profession’s Incubator (March 8, 2012)
Today, it would be remiss to say that the privacy profession is anything but flourishing. Companies are increasingly hiring privacy officers and even elevating them to C-suite positions; the European Commission has proposed a statute in its amended data protection framework that would require data protection officers at certain organizations, and, at the IAPP, membership recently hit 10,000 worldwide.
Location-Based Services: Why Privacy “Dos and Don’ts” Matter (March 8, 2012)
2012 is certain to reflect U.S. consumers' continued love affair with sophisticated smart phones and mobile tablets. For many consumers, one of the driving forces in the popularity of these devices is their ability to run software and mobile applications (mobile apps) using wireless location-based services (LBS). With LBS-enabled services, individuals can share real-time and historical location information online--whether to facilitate a social interaction or event, play games, house-hunt or engage in many other activities. Among other benefits, these mobile services also can quickly enable consumers to locate proximate stores and restaurants, share their current location by "checking" themselves in at venues and navigate to a desired location.