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Apple Updates App Store Guidelines Per COPPA Revision

CHILDREN’S PRIVACY—U.S.

August 16, 2013

Following the legislative update to the Children’s Online Privacy Protection Act in July, Apple has updated its App Store Review Guidelines, Information Week reports. The revised guidelines offer stronger privacy protections and limit the way apps can handle user information. They also contain a new provision on Kids Apps, which apply to children under the age of 13. That provision requires apps to have a privacy policy and be made for kids within the age ranges of five and under, six to eight or nine to 11. Kids Apps rules also forbid apps from serving ads through behavioral targeting.
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