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IAB Sounds Off on Cookie Clearinghouse

ONLINE PRIVACY—U.S.

June 26, 2013

Mozilla’s involvement with The Center for Internet and Society at Stanford Law School in an effort to improve Internet privacy is a “Kangaroo cookie court” according to the Interactive Advertising Bureau (IAB). The IAB disapproves of the ongoing project called the “Cookie Clearinghouse,” a control system that allows users to maintain a “block” and “allow” list when it comes to cookies. But the IAB says the system “replaces the principle of consumer choice with a ‘Mozilla knows best’ system.” Mozilla said it hopes the IAB and other industry groups will get involved in the project to better the user experience, CNET News reports.
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