ANZ Dashboard Digest

Half of New Zealanders Unaware of Data Grab


March 21, 2013

Roughly half of New Zealanders don’t know that their personal information is being collected by websites and apps, and another one-third are unconcerned about the practice. Such are the findings of research conducted by ConsumerLab, on behalf of telecom firm Ericsson, which surveyed 500 New Zealanders, reports The New Zealand Herald. "When it comes to New Zealand versus other countries, I would say there's relatively low awareness of how and whether information is used," Ericsson's Australasian strategy and marketing general manager, Kursten Leins, told the paper.
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