Nine months after advertisers, privacy advocates and government officials announced the launch of an agreement to allow online users to opt out of tracking, The Hill reports that little headway has been made in the effort to implement Do Not Track (DNT). The report cites comments from the Interactive Advertising Bureau’s Mike Zaneis that stakeholders are “not really any closer to an agreement” on the creation of a DNT feature and from Stanford University’s Jonathan Mayer that negotiations have come to a “standstill.” The report also references recent comments by FTC Chairman Jon Leibowitz suggesting the advertising industry has backed away from its pledge.
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