The Australian Consumer Data Survey 2012, conducted by iSeek Communications, found that consumers want companies to be held responsible for protecting their data. TechWorld reports that of the 1,009 respondents, 79 percent said companies should be liable for the data they hold while just 26 percent think companies are trustworthy enough to be responsible for their data. iSeek Communications Managing Director Jason Gomersall says the survey should be a “wakeup call” for Australian businesses, adding, "The days of being able to safely house your IT servers in a back room in your office are numbered, and the cloud’s multi-location storage model may soon not comply with Australian law for certain types of data.”
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