NationalJournal reports on yesterday's FTC workshop on advertising disclosures for online and mobile media. Industry reps and privacy advocates agreed that websites' "lengthy and complicated" privacy policies shouldn't be transferred to mobile platforms, the report states. Jennifer King, a researcher at the University of California at Berkeley, urged app developers to come up with succinct and easily accessible ways of informing users about apps' data collection and uses. Sara Kloek of the Association for Competitive Technology said the group Moms with Apps is working on developing an icon to alert users about privacy practices. Meanwhile, seven behavioral ad companies have agreed to make changes to their privacy disclosures.
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