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Google Launches Educational Campaign

PRIVACY

January 17, 2012

Google will launch a new ad campaign designed to alleviate privacy concerns, reports the Los Angeles Times. The Good to Know campaign will encourage individuals to protect their personal information online and will appear in two dozen U.S. newspapers and magazines as well as in subways in New York and Washington, DC. "Given who we are, we have a strong incentive to make the Internet a place that people feel safe to do interesting things," said Alma Whitten, Google's director of privacy. The company launched the campaign in Britain in October. (Registration may be required to access this story.)
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