Start Up Allows for Privacy On the Web
SOCIAL NETWORKINGAugust 8, 2011
A social network launched in April of this year claims to give people "real-world style, disposable interaction on the web," reports PaidContent. In an interview, SecretSocial co-founder Zubin Wadia discusses the idea behind the company and its plans for the future, including becoming the "go-to place" for private conversations when using other online networks. All SecretSocial conversations have an expiration date set by the users involved, at which time the conversation is deleted from user browsers as well as the company's servers. According to Wadia, one of the problems behind Internet privacy is the assumption that data needs to be retained forever. "A lot of this data analysis, complex or not, can occur in realtime," he says.