New electronic privacy regulations make it illegal for marketers--including charities and political campaigns--to cold call mobile phones, The Irish Times reports. The new legislation will also place tighter controls on website operators' use of personal data and follows several companies' breaches of the Data Protection Act by repeatedly sending customers unsolicited texts and calls, the report states. The legislation requires website operators to obtain users' consent in order to place persistent cookies on their computers. It also allows the data protection commissioner to impose penalties of up to €250,000.
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