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Suit Filed Over Use of Rx Info

HEALTHCARE PRIVACY—U.S.

March 10, 2011

CVS Caremark Corp. is being sued for allegedly using confidential information to promote pharmaceutical products, Bloomberg reports. A Pennsylvania resident and the Philadelphia Federation of Teachers Health and Welfare Fund filed the complaint earlier this week in a Philadelphia court. It alleges that the company "violated the privacy and rights of consumers by sending letters to customers' physicians that promoted specific medications," the report states. "While touted as an 'RxReview Program,'...in reality, the physician communications were nothing more than a profit-making opportunity," the complaint alleges. A spokeswoman for the company said, "CVS Caremark places a high priority on protecting the privacy of our customers and members."
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