Advertisers To Have Access To Online Posts
SOCIAL NETWORKINGJanuary 28, 2011
The Associated Press reports that Facebook users' posts may soon be retransmitted to their online friends as "sponsored stories" from advertisers. The feature, which will be based on users' current privacy settings, does not currently have an opt-out provision. "Involving users in advertisements without their consent has been a thorny issue for Facebook," the report states, quoting Marc Rotenberg of the Electronic Privacy Information Center's suggestion that the company is making money off users' names or likenesses without their consent. The practice is "subtle and misleading," Rotenberg said, recommending users object to the plan.