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FTC Settles Children's Privacy Case

PRIVACY LAW—U.S.

December 1, 2010

The Federal Trade Commission (FTC) has reached a settlement with EchoMetrix on charges it violated federal law by failing "to adequately inform parents using its Web monitoring software that information collected about their children would be disclosed to third-party marketers." EchoMetrix has agreed not to use or share information collected except to allow registered users access to their accounts, an FTC release states, and will destroy information transferred to its marketing database. "Companies need to make clear disclosures about how they are going to use and share personal information they collect online--even more so when that information relates to children," said David Vladeck of the FTC.
Editor's note: Privacy Tracker subscribers, the Echometrix settlement will be discussed in more detail during tomorrow's monthly call.
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