Daily Dashboard

Legislators Seek Info on Data Gathering

PRIVACY LAW—U.S.

September 3, 2010

With the push for privacy legislation moving forward in the U.S. House of Representatives, Manett Phelps & Phillips LLP review several legislators' responses to a recent series of articles in The Wall Street Journal focused on online data-gathering practices. Following the "What They Know" series, Congressmen Ed Markey (D-MA) and Joe Barton (R-TX) asked 15 Internet companies to explain their practice of allowing third-party advertisers to install tracking mechanisms on the computers of those who visit their sites. "This data gathering permits Web-based enterprises to develop digital dossiers on consumers for a range of purposes, including highly targeted marketing," they noted in their letters. The legislators will consider responses as they debate pending privacy legislation proposed by Reps. Rick Boucher (D-VA) and Bobby Rush (D-IL). Editor's Note: Privacy Tracker subscribers may hear Jim Halpert's analysis of The Wall Street Journal article series on this month's Privacy Tracker call, now available on the Privacy Tracker Web site.
Full Story