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DMA Files Suit Against Colorado

PRIVACY LAW—U.S.

July 2, 2010

The Direct Marketing Association (DMA) filed a lawsuit in federal court in Denver this week to challenge a Colorado law that it says violates the privacy of state residents, Bloomberg reports. The DMA is challenging Colorado House Bill 10-1193, which took effect March 1, requiring online retailers outside of Colorado to report purchase information to the state so it may seek sales taxes. "The new law and the regulations implementing it are an unconstitutional and blatant violation of Colorado consumers' privacy," said the DMA's Jerry Cerasale. One state lawmaker said the suit will help determine the law's constitutionality. "We have said from the beginning that this proposal jeopardizes consumer privacy," Rep. Amy Stephens said.
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