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Data Brokerage is Big Business, But Privacy Concerns Persist

PERSONAL PRIVACY

May 28, 2010

The Chicago Tribune reports on the activities of data aggregators and their impact on consumer privacy. Online information brokers are increasingly combining data gleaned from online sites with public records, creating comprehensive profiles of individuals. "A lot of people are disturbed by what apparently is a wealth of information that they didn't know is out there," said Rainey Reitman of the Privacy Rights Clearinghouse. The practice has come under regulatory scrutiny recently. One data aggregator, Spokeo.com, says it is aware of the privacy concerns and offers those featured on the site two ways to opt out.
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