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Daily Dashboard | Intersection of Big Data, Healthcare Promises Benefits But Raises Concerns Related reading: A view from Brussels: Behavioral advertising is an unstoppable current

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The Guardian reports on how the “ability to create and capture data is exploding and offers huge potential for the NHS to save both lives and scarce resources” as well as “the potential to personalise healthcare for every NHS patient.” In a separate report, the newspaper looks at privacy concerns around a plan to sell NHS patient information—“scrubbed of some personal identifiers”—available to drug and insurance firms. Health and Social Care Information Centre’s Mark Davies has indicated “the process for anonymising personal medical information, aggregating the data and selling it to third parties such as medical researchers and insurance companies does not have to guarantee individuals' privacy to comply with UK data protection rules,” the report states.
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