February 12, 2004

IAPP Announces March Audio Conference Series

Philadelphia, PA, February 12, 2004 – The International Association of Privacy Professionals (IAPP) announces its March Audio Conference Series schedule. The March Audio Conference Series schedule. The March series will focus on four hot topics: wireless as the next network privacy frontier, the potential to increase consumer trust and foster competition with effective short form privacy notices, how to guard against identity theft and protect your customers’ data, and building customer trust with strong privacy and real estate marketing.

The IAPP’s Audio Conference Series is designed to provide the most up-to-date information on privacy and security issues available. March’s lineup and schedule are as follows:

Wireless – The Next Network Privacy Frontier
March 4, 2004 – Time: 1:00 – 2:30 (EST)

Addressing trust and privacy issues are key to the success of the new wireless technologies and services. Wireless offers tremendous opportunities for location-based marketing and hidden pitfalls for privacy. Learn what to watch out for, how companies are getting in front of the consumer trust and privacy issue, and what has already worked in international markets.

Rebecca Richards, Director of Policy, TRUSTe, Washington, DC
Rob Gratchner, Privacy Compliance Manager, Intel, Hillsboro, OR
Wally Hyer, Chief Privacy Officer, AT&T Wireless, Redmond, WA
Jeremy Wright, Co-Founder, Enpocket, London UK

The Good, Bad and Ugly of Short Form Privacy Notices
March 10, 2004 - Time: 1:00 – 2:30 (EST)

Whether you are ready or not, short form privacy notices are very much in play, and will change how you inform consumers about your privacy practices. The good news about short form privacy notices is their potential to increase consumer trust and foster competition. But poorly drafted regulations can turn the good into the bad, and state law requirements could make it ugly. Our speakers will help you understand what you need to do to keep the good from turning bad and ugly.

Marty Abrams, Executive Director, Center for Information Privacy Leader for Hunton & Williams, Atlanta, GA
Dale Skivington, Chief Privacy Officer, Eastman Kodak, Rochester, NY
Lisa Sotto, Partner, Hunton & Williams, New York, NY

Identity Theft – Protecting Your Customer’s Data
March 11, 2004 - Time: 1:00 – 2:30 (EST)

Identity theft continues to present challenges to both regulators and businesses alike. New standards designed to prevent identity theft, and applicable to many industries, present compelling questions for privacy professionals. Our panel will offer the answers you need to comply with these standards and protect your customers’ data.

Lois Greisman, Associate Director, Bureau of Consumer Protection, FTC, Washington, DC
Jennifer Barrett, Chief Privacy Officer, Acxiom Corporation, Little Rock, AR
Robert Jones, Director, Operating Risk, FleetBoston Financial, Boston, MA

Privacy and Real Estate Marketing – Building Customer Trust
March 24, 2004 – Time: 1:00 – 2:30 (EST)

The real estate industry is uniquely affected by privacy concerns. Many recent legislative efforts at the state and federal level present compelling compliance challenges for brokers, mortgage companies and realtors. More importantly, the industry is founded upon a trust relationship with the customer – and privacy concerns, perhaps more than any other single issue, can erode that trust in short order. Hear from the experts on how to comply with existing standards, benefit from new technology and use privacy as a tool to engender greater customer loyalty.

Richard Mendenhall, former President of the National Association of Realtors; Principal, WMWorks, Columbia, MO
Mark Lesswing, Vice President of the Center for REALTOR Technology, Chicago, IL
Darity Wesley, CEO and Legal Counsel, Privacy Solutions, San Diego, CA

IAPP audio conferences are scheduled for 1½ hours. Approximately 60 minutes are devoted to speaker presentations, following by a question and answer period where attendees can get on-the-spot answers to their questions from the experts. Handouts, presentation material and the dial-in number will be sent via email 72 hours prior to the call. The audio portion of the program will be available after the event for a nominal fee. Audio conference registration costs are $159 per line for IAPP members, $179 for non-members, regardless of the number of attendees on that line. Consider scheduling a group meeting for your organization using this timely topic forum. Discounts are available when registering for more than one audio conference from the March series.

The IAPP is the world's leading association of privacy and security professionals. With more than 1,000 individual and corporate members, the IAPP defines and supports the profession of privacy by being a forum for interaction, education, and discussion across industries. Further information on the IAPP can be found at .